NYAF REVEALS 2007 ATTENDENCE FIGURES AND 2008 SHOW DATES

Norwalk, CT, February 21, 2008: The New York Anime Festival (NYAF) today announced its 2008 show will be held from September 12th to the 14th at the Jacob K. Javits Center in New York City. The New York Anime Festival, a Japanese pop culture convention from the creators of the New York Comic Con, held its first event on December 7-9, 2007. The 2007 New York Anime Festival featured guests including Kobun Shizuno (Co-Director of Evangelion 1.0: You Are (Not) Alone), Peter Fernandez (The Voice of Speed Racer), and J-Pop band UNICORN TABLE as well as over 100 exhibitors including ADV Films, Bandai Entertainment, Del Rey Manga, FUNimation, Media Blasters, and TOKYOPOP. The 2007 New York Anime Festival drew a total of 14,335 attendees.

Following the close of the New York Anime Festival's 2007 show, the convention conducted surveys, interviews, and focus groups with exhibitors, professionals, and attendees to determine the dates of its next event. The New York Anime Festival's new September setting is the result of this research.

"The first New York Anime Festival exceeded all our expectations," Show Manager Lance Fensterman said. "After our first year out, we're already the fourth largest anime convention in America! Of course, we're not stopping here. This year's NYAF will be larger in size and scale, and work has already begun on an astonishing roster of guests."

The New York Anime Festival's parent show, the New York Comic Con, will take place April 18-20 at the Jacob Javits Center. NYCC recently announced it will play host to Japanese pop star T.M.Revolution. T.M.Revolution is known around the world for "INVOKE," the theme song to the anime series Gundam SEED and "Ignited," the theme to its sequel, Gundam SEED Destiny. He will soon also be known for the theme song to Soul Eater, an anime series premiering this April in Japan. T.M.Revolution's NYCC performance is his first concert in the US since 2004 -- and first ever in New York City. Tickets are available now at www.newyorkcomiccon.com.

ABOUT THE NEW YORK ANIME FESTIVAL:

The New York Anime Festival takes place September 12-14, 2008 at the Jacob K. Javits Center in Midtown Manhattan and is organized by Reed Exhibitions, the creators of New York Comic Con. The New York Anime Festival showcases the best of anime pop culture, including the latest anime, manga, Japanese cinema, music, and games, and anime-influenced comics, animation, and films from around the world. The festival features exclusive and extensive screenings, a gala cosplay masquerade, sessions with the some of the biggest names in anime from Japan, Asia, and America, and explores the Japanese cultural experience with displays of both traditional and cutting-edge Japanese life. Further information can be found at www.newyorkanimefestival.com.

ABOUT NEW YORK COMIC CON:

New York Comic Con (April 18-20 in the Jacob Javits Center) is the East Coast's biggest and most exciting popular culture event. An enormous show floor plays host to top entertainment industry leaders showcasing the latest and greatest in comics, graphic novels, anime, manga, video games, toys, movies, television, and more. New York Comic Con gives attendees access to top entertainment industry talent, panels, and autograph sessions as well as sneak peeks at upcoming television shows and motion pictures. And with dedicated professional hours, New York Comic Con is a market, bringing together the major players in the worlds of comics, film, and television. Further information can be found at www.newyorkcomiccon.com.

ABOUT REED EXHIBITIONS:

Reed Exhibitions is the world's leading events organizer. In 2007 Reed brought together over six million industry professionals from around the world generating billions of dollars in business. Today Reed events are held in 38 countries throughout the Americas, Europe, the Middle East and Asia Pacific, and organized by 39 fully staffed offices.

Reed organizes a wide range of events, including exhibitions, conferences, congresses and meetings. Its portfolio of over 500 events serves 47 industry sectors, including: Aerospace & aviation, automobiles, building & construction, electronics, energy, engineering, entertainment, environment, food & hospitality, gifts, healthcare, IT, jewelry, life sciences & pharmaceuticals, property, manufacturing, medical education, packaging & converting, printing & visual communication, security, sports & recreation, travel.

Working closely with professional bodies, trade associations and government departments Reed ensures that each and every event is targeted and relevant to industry needs. As a result, many Reed events are market leaders in their field.

Reed Exhibitions is part of Reed Elsevier Group plc, a FTSE-100 company and world-leading publisher and information provider. In 2006, Reed Elsevier made adjusted profit before taxation of £1,052 million on turnover of £5,398 million.