Also featured in "The Unexpected" section of the Hammacher Schlemmer website, www.hammacher.com and listed under "Window Walking Robotic Bugs,", both electronic insect Vertibug and robotic reptile Walligator are visibly featured as prime holiday season gifts.

Featuring a powerful suction cup vacuum system, Climb@Tron robots easily scale smooth walls, windows, and furniture, while auto-reverse action keeps them climbing even after bumping into barriers. Each robot includes a unique action feature, such as Walligator's scanning eyes and Vertibug's bobbing antennae.

Sabrina Balthazar, New Products Specialist at Hammacher Schlemmer commented, "The Climb@Tron robots are very amusing, entertaining critters that seem to defy gravity. Over the past 153 years, Hammacher Schlemmer has learned a thing or two about what kids and adults like to find under the Christmas tree, and these toys definitely belong there."

Ron Kaplan, CEO and Chairman of Action Products added, "We are thrilled that Hammacher Schlemmer has selected Climb@Tron Vertibug as the sole product on the cover of their 2001 Gift Catalog. Hammacher Schlemmer has a well-known history of offering unique and innovative products that children and adults love, and it is Action Products' goal to continue producing toys like Climb@Tron that fall into that category."

ABOUT ACTION PRODUCTS INTERNATIONAL

Action Products International, Inc. is a toy manufacturer and publisher, emphasizing educational, non-violent products, including Earth Lore(TM) I Dig Dinosaurs� and I Dig Treasures�, Space Voyagers� "The most authentic Space Toys on Earth," Climb@Tron(TM) window-climbing robots, Thomas & Friends� Creative Play arts and crafts kits, and Drop Zone Extreme(TM) parachute toys. Its products are marketed and sold to toy stores, specialty retailers, Internet retailers, museums, zoos, theme parks, attractions, catalog companies, and education markets in the United States and worldwide.

For more information on Action Products toys, email [email protected] or visit the company on the World Wide Web at www.apii.com or www.spacevoyagers.com.

ABOUT HAMMACHER SCHLEMMER

Founded in 1848, Hammacher Schlemmer is the oldest catalog company in America, with a well-deserved reputation for offering unusual, innovative products. The company continues its tradition of innovative offerings through its catalog, retail stores in New York and Chicago, and web site, www.hammacher.com.

NOTE: Any statements that are not historical facts contained in this release are forward-looking statements. It is possible that the assumptions made by management for purposes of such statements may not materialize. Actual results may differ materially from those projected or implied in any forward-looking statements. Such statements may involve risks and uncertainties, including but not limited to those relating to product demand, pricing, market acceptance, the effect of economic conditions, and intellectual property rights and the outcome of competitive products, risks in product development, the results of financing effort, the ability to complete transactions, and other risks identified in this release and the Company's Securities and Exchange Commission filings.