"We're thrilled that our classic games brands, UNO and Magic 8 Ball, will be extended to a new wireless application that appeals to such a wide range of consumers. Now available in the palm of their hand, BREW-enabled wireless phones that feature these games will provide hours of entertainment for people on the go!" said Amy Boylan, senior vice president, New Media for Boys/Entertainment at Mattel.

QUALCOMM's BREW platform is a thin, standardized execution environment that resides in handsets. Native BREW applications are written in C/C++. While BREW supports programming in other languages, such as Java and XML, C/C++ is used as the primary language by significantly more developers worldwide than any other language, according to International Data Corp. QUALCOMM's BREW initiative is the only approach that offers developers, OEMs and carriers a complete, end-to-end solution for wireless applications development, device configuration, application distribution, and billing and payment. The complete BREW solution includes the BREW Software Development Kit(TM) (SDK) for developers, the BREW application platform and porting tools for device manufacturers, and the BREW Distribution System (BDS) that enables developers and their carrier customers to get applications to market and coordinates the billing and payment processes for them. Carriers' BREW-based services will enable consumers to customize their handsets by downloading applications over the air from a carrier's application download server.

"QUALCOMM (Nasdaq: QCOM) is excited to have Mattel join the BREW developer community," said Gina Lombardi, senior vice president of marketing and product management for QUALCOMM Internet Services. "Through our BREW platform, end users will be able to access Mattel's popular games brands anytime, anywhere."

About Mattel's Boys/Entertainment

Mattel's Boys/Entertainment division's portfolio of global brands includes some of the most popular products in the toy industry today. The division is comprised of three segments: Wheels, Entertainment and Games. The Wheels segment includes Hot Wheels(R), the No. 1 selling toy vehicle toy industry, Matchbox(R) and Tyco(R) R/C. Mattel Wheels appeals to guy's ages two to 92 with toys, consumer products and collectibles. Mattel's exciting entertainment-inspired toy lines include Harry Potter(TM), Nickelodeon's Rugrats(TM), Jimmy Neutron Boy Genius(TM), Rocket Power(TM), The Wild Thornberry's(TM), SpongeBob SquarePants(TM), as well as Mattel Action brands; Rock 'em Sock 'em(TM) Robots, Masters of the Universe(R) and Max Steel(TM). Mattel's Games include favorite classics such as UNO(R), Magic 8 Ball(R), Skip Bo(R), Ker Plunk!(R), Toss Across(R), Fisher-Price(R), Disney Games and outside North America Scrabble(TM).

About QUALCOMM

QUALCOMM Incorporated ( http://www.qualcomm.com ) is a leader in developing and delivering innovative digital wireless communications products and services based on the Company's Code Division Multiple Access (CDMA) digital technology. The Company's business areas include CDMA chipsets and system software; technology licensing; the BREW applications platform; Eudora(R) e-mail software; digital cinema systems; and satellite-based systems including portions of the Globalstar(TM) system and wireless fleet management systems, OmniTRACS(R) and Omni Express(R). QUALCOMM owns patents that are essential to all of the CDMA wireless telecommunications standards that have been adopted or proposed for adoption by standards-setting bodies worldwide. QUALCOMM has licensed its essential CDMA patent portfolio to more than 100 telecommunications equipment manufacturers worldwide. Headquartered in San Diego, Calif., QUALCOMM is included in the S&P 500 Index and is a 2001 FORTUNE 500(R) company traded on The Nasdaq Stock Market(R) under the ticker symbol QCOM.

QUALCOMM, OmniTRACS, Omni Express and Eudora are registered trademarks of QUALCOMM Incorporated. BREW and BREW SDK are trademarks of QUALCOMM
Incorporated. Globalstar is a trademark of Loral QUALCOMM Satellite Services, Incorporated. All other trademarks are the property of their respective owners.