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Hasbro To Launch Online Gaming Portal in Mid-2000
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  Hasbro, Inc. announced plans for its online games portal Games.com and named Go2Net, Inc., currently the fastest-growing of the Internet�s top 10 properties, as its technology partner. The companies have reached an agreement in principle for a three-year licensing and distribution arrangement that paves the way for the development of an unequalled online gaming experience featuring Hasbro�s global game brands such as Monopoly, Clue, Risk, Battleship, and many others from Milton Bradley, Parker Brothers, Wizards of the Coast, Microprose, Atari and Hasbro Interactive. Set to launch in mid-2000, Games.com will initially offer an extensive line-up of at least 50 branded games, most of which will be multi-player Java games. Games.com will also incorporate strong community features, including online chat capabilities, tournaments, plus an online store where consumers can purchase games and related products. Over time, Games.com will highlight Hasbro�s powerful game content in six different channels: Family, Kids, Arcade, Game Shows, Sports, and Avid Gamer. "Games.com will be the ultimate online gaming experience as we roll out the world�s favorite games to the Internet," said Alan G. Hassenfeld, Chairman and CEO of Hasbro. "In addition, our relationship with Go2Net will ensure that Games.com delivers all of the benefits of sophisticated technology in an easy-to-use, friendly interface." Games.com will be powered by the same highly scaleable technology platforms that enabled The Go2Net Network to become the fastest-growing of the Internet�s top 10 properties in 1999. Its branded game site � PlaySite � is among the �stickiest� destinations on the Internet, with the average user visit lasting more than 45 minutes. [Updated 1-05-2000]
  
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