GLEN ELLYN, Ill., Aug. 12 -- Racing Champions Ertl announced today that the company is entering into a multi-year licensing agreement with Revolution Studios for the xXx property. xXx, an action-packed espionage thriller starring Vin Diesel and Samuel L. Jackson, opened in theatres on August 9th.
This licensing agreement allows Racing Champions Ertl to create die-cast replicas and plastic model kits of key vehicles from the movie, including the featured Pontiac GTO and Chevrolet Corvette. The Company plans to release the first products under the agreement this fall.
According to Peter Henseler, President of Racing Champions Ertl, "We are thrilled to add the xXx property to our top-selling American Muscle(R) entertainment die-cast and AMT(R) model kit vehicle line-ups. The movie is generating a lot of excitement and we expect our customers to be excited about the authentic replicas from the movie."
Racing Champions Ertl (http://www.rcertl.com) is a leading producer and marketer of innovative collectibles and toys targeted at males of all ages. The Company's diverse product offerings include scaled die-cast replicas of John Deere agricultural equipment and NASCAR stock cars, other licensed vehicle replicas, pre-teen toys, sports trading cards, racing apparel and souvenirs, and collectible figures. These products are sold under the Company's market-focused brand names, including Racing Champions(R), Ertl(R), Ertl Collectibles(R), American Muscle(TM), AMT(R), W. Britain(R), Press Pass(R), and JoyRide Studios(TM). The Company reinforces its brands and enhances the authenticity of its products by linking them with highly recognized licensed properties including NASCAR, NHRA, John Deere, Harley- Davidson, Case IH, Polaris, Honda, Caterpillar, Ford, GM, Chrysler, Texaco, Universal Studios, Warner Brothers, Gullane Entertainment, Nintendo, Sega, and Electronic Arts. The Company's products are marketed through multiple channels of distribution, including mass retailers and specialty and hobby wholesalers and retailers, OEM dealers, and to corporate accounts for promotional purposes. The Company sells through more than 20,000 retail outlets located in North America, Europe, and Asia Pacific.
Certain statements contained in this release contain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These statements may be identified by the use of forward-looking words or phrases such as "anticipate," "believe," "could," "expect," "intend," "may," "planned," "potential," "should," "will" and "would." Such forward- looking statements are inherently subject to known and unknown risks and uncertainties. Such uncertainties and other operational matters are discussed further in the Company's quarterly and annual filings with the Securities and Exchange Commission. The Company's actual results and future developments could differ materially from the results or developments expressed in, or implied by, these forward-looking statements. The Company undertakes no obligation to make any revisions to the forward-looking statements contained in this release or to update them to reflect events or circumstances occurring after the date of this release.