"The 200th Batman figure speaks to the enduring nature of this evergreen property," said Alan Hassenfeld, Chairman & CEO of Hasbro. "For more than a decade, our Batman products have provided many hours of fun and a lifetime of good memories to kids and collectors around the globe," he said.

"We are so happy to continue our winning relationship with DC Comics and Warner Bros. with this celebration of 200 versions of Batman," said Hassenfeld.

"This milestone is a testament to the power and popularity of Batman," said Dan Romanelli, President, Warner Bros. Worldwide Consumer Products. "It also demonstrates the ongoing successful relationship between Warner Bros. Consumer Products and Hasbro."

This commemorative figure features fully-deploying wings that lift and spread his cape and a dramatic jet flame effect that "lifts" Batman off the top of a building. The special collector packaging shows off a detailed backdrop illustration of Gotham City and has a "Try Me" feature. The approximate retail price for the Batman Beyond 200th Batman is $14.99. The new figure will be available in July 2000. Recommended Age: 4 and up.

ABOUT BATMAN BEYOND

In the dawn of the new millennium, Bruce Wayne has retired from crime fighting. A different breed of villains now terrorizes the streets and Gotham City cries out for a new hero. When young Terry McGinnis discovers the Batcave and Bruce Wayne's true identity, he seeks to become that hero. Under Bruce Wayne's guidance and training, an experimental, cutting-edge suit provides Terry the strength and skills needed to handle the challenges he now faces as Batman Beyond.

AND LATER THIS YEAR ....

Also this year, Hasbro's Batman line will feature dozens of other characters, vehicles and playsets, including a whole new segment focusing on this fall's Warner Home Video's direct to video release of "Batman Beyond: Return of The Joker." The Hasbro toy line for "Return of the Joker" will feature four new Batman action figures and a Joker figure.

[Posted 7/17/2000