MALIBU, Calif., Feb. 17, 2006 -- JAKKS Pacific, Inc. announced today from the American International Toy Fair in New York that it has signed a worldwide licensing agreement with MGM Consumer Products to develop, manufacture and distribute a line of toys based on the entire Rocky™ franchise, which includes Rocky, Rocky II™, Rocky III™, Rocky IV™, Rocky V™ and the 2007 feature film, Rocky Balboa™.

JAKKS'™ Boys Action division plans to develop collectible action figures, play sets, accessories, role-play items and sports toys based on Rocky and the popular characters from the films, to coincide with the 30-year Anniversary and DVD launch of Rocky in the Fall of 2006, followed by the premiere of Rocky Balboa in December 2006.

"Rocky is an amazing franchise and we are thrilled to create an action figure line based on the dynamic characters from each film, including the highly anticipated Rocky Balboa," said Jeremy Padawer, vice president of boys entertainment and pet products, JAKKS Pacific, Inc. "In addition to creating really great toys, we have designed a launch schedule that we believe will build a buzz for the product and enhance the collectability of the line."

Travis Rutherford, executive vice president, MGM Consumer Products and Location Based Entertainment commented: "There are many exciting opportunities surrounding the Rocky franchise, and we are delighted to have found a partner with the toy expertise and passion to create a compelling line of products based on the iconic film stars."

About Rocky
Perhaps one of the most iconic American film underdogs of all time, Rocky Balboa has gone the distance to entertain audiences for three decades. From the spectacular win against Apollo Creed in Rocky to the triumphant comeback against his former protege, Tommy Gunn, in Rocky V, Rocky has not only personified the American Spirit, but the human spirit as well. Thirty years later, the "Italian Stallion" continues to win over new fans around the world with the upcoming sixth installment, Rocky Balboa, debuting holiday 2006.

About MGM Consumer Products
MGM Consumer Products manages Metro-Goldwyn-Mayer Studio Inc.'s retail and brand-development activities and the worldwide licensing and merchandising of MGM and United Artists characters, properties, and logos including the Pink Panther, Rocky, Stargate SG-1 and Stargate Atlantis as well as the MGM brand. In addition, the company owns the world's largest library of modern films, comprised of more than 4,000 titles. For more information about MGM, visit us at www.mgm.com.

About JAKKS Pacific, Inc.
JAKKS Pacific, Inc. is a multi-brand company that designs and markets a broad range of toys and consumer products. The product categories include: Action Figures, Art Activity Kits, Stationery, Writing Instruments, Performance Kites, Water Toys, Sports Activity Toys, Vehicles, Infant/Pre-School, Plush, Construction Toys, Electronics, Dolls and Pet Toys and Accessories. The products are sold under various brand names including JAKKS Pacific®, Play Along®, Flying Colors®, Road Champs®, Child Guidance®, Pentech®, Trendmasters®, Toymax®, Funnoodle®, Go Fly a Kite®, Color Workshop®, JPI™ and Plug It In & Play TV Games™. JAKKS and THQ Inc. participate in a joint venture that has worldwide rights to publish and market World Wrestling Entertainment video games. For further information, visit www.jakkspacific.com or www.tvgames.com.