A leading manufacturer of children's toys and family entertainment products, MGA Entertainment has incorporated the latest in voice recognition technology with realistic designs and motion in order to create toys that will take a child's imagination to new heights.

``The world of children's toys has never before seen realism as introduced in My Dream Baby and Me & My Shadow,'' said Isaac Larian, president and CEO of MGA Entertainment. ``A doll that really grows both physically and emotionally, and a soft, plush puppy that only responds to its owner's voice -- both of these fun, extraordinary products represent breakthroughs in today's children's marketplace.''

My Dream Baby is every little girl's dream of the ultimate doll. A one-of-a-kind progressive ``growing feature'' enables My Dream Baby to actually grow over time from a crawling infant to a toddler that can walk ... all on her very own! Incorporating voice recognition technology by Sensory Inc. of Sunnyvale, Calif., and emotional modeling, every new ``mommy'' can experience the joy of naming her Dream Baby, then watch her develop emotionally over time.

From simple baby ``cooing'' to a vocabulary that expands to hundreds of words, the child ``teaches'' Dream Baby her ABCs, counting, playful nursery rhymes, even recognizing the name that her ``mommy'' provided her. She's also highly interactive and recognizes and responds to various baby activities including feeding, clothing changes and hugs.

All Dream Babies are unique with individual looks -- hair, eye colors, skin tones and different ethnic qualities -- and can be reset to the infant stage so all the fun of being a mommy can be experienced over and over again. All this and more make My Dream Baby one of the hottest and most anticipated toys of this year and this holiday season.

MGA Entertainment's Me & My Shadow is the adorable, voice recognition puppy who responds only to its owner's voice, while obeying 10 commands including ``Come,'' ``Sit,'' ``Left,'' ``Right,'' ``Speak'' and ``Tug O' War.'' Name Shadow, and Shadow only responds to that new name! Puppy sounds like barking, panting and playful growls, and its soft, cuddly plush look and feel make Shadow the cutest pup around!

Shadow comes in a puppy-house traveler and comes in three different looks -- black, brown and golden tan. With his happy trot, playful demeanor and floppy ears, this high-tech version of man's best friend is sure to win the hearts of children everywhere.

MGA Entertainment, with headquarters just north of Los Angeles in North Hills, Calif., offers a balanced line of proprietary and licensed products for children of all ages, ranging from the traditional to high-tech. The company designs, manufactures and markets smart toys for children, and other family-themed products.

With distribution in thousands of storefronts, MGA Entertainment products can be found in virtually every town and city in the nation. Additional information can be found at www.mgae.com, where a new way of toy viewing online will begin in September of 2000.

Sensory Inc. is a leading provider of high-quality speech recognition technology for consumer products. Additional information can be found at www.sensoryinc.com.

[Posted 8/25/2000]