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I Am the Amazing Spider-Man

PixFusion Signs Licensing Deal with Marvel for Spider-Man

NEW YORK - January 2007 - PixFusion LLC (www.pixfusion.com), creator of personalized, branded video products, has signed a multi-year licensing deal with Marvel/Spider-Man™ Merchandising L.P. (www.marvel.com), one of the world's most prominent character-based entertainment companies, for the licensing of Spider-Man™ and his family of characters. Under terms of the agreement, PixFusion is using its patented technology to publish a photo-personalized Spider-Man video, "I Am the Amazing Spider-Man."

"I Am the Amazing Spider-Man," available through PixFusion's Kideo brand Web site (www.kideo.com), joins current licensed titles starring Dora the Explorer, Care Bears and Arthur. Using its patented process, PixFusion takes a child's color photo sent by e-mail or via regular mail and transforms it into a 25-minute action packed adventure based on "Spider-Man-The Animated Series" (MTV) and starring the featured child as the "web-slinger" himself, battling many of the legendary Spider-Man™ villains such as Electro and Lizard. The DVD also contains exciting bonus features including educational content and a music video set to the classic theme song from the 1960s animated cartoon with the child swinging into action "Spidey Style."

"I Am the Amazing Spider-Man" is a wonderful addition to our current product line," said Marc E. Jaffe, PixFusion CEO. "Children and fans alike will love watching themselves as Spider-Man taking on his arch enemies."

About PixFusion LLC

PixFusion LLC (www.pixfusion.com), established in 2001 with offices in both New York City and Palm Beach, Florida, creates personalized branded video products and services and uses its patented technology to automate the production of its finished products. PixFusion, recently awarded an iParenting Media Award, has proprietary content agreements and is continuing to expand its distribution networks to offer its personalized products direct to consumers and through retailers, manufacturers and other indirect channels. The company has commercialized children video products through its Kideo brand (www.kideo.com), a successful enterprise selling DVD videos to parents and grandparents of children ages one to seven. Kideo's existing content is licensed from some of the most prominent and respected pre-school brands including Dora the Explorer and Arthur. In addition to its consumer entertainment division, PixFusion has also entered into several licenses of its proprietary intellectual property platform based on the strength of its long standing patent portfolio.

About Marvel Entertainment, Inc.

With a library of over 5,000 characters, Marvel Entertainment, Inc. is one of the world's most prominent character-based entertainment companies. Marvel's operations are focused on utilizing its character franchises in licensing, entertainment, publishing and toys. Areas of emphasis include feature films, DVD/home video, consumer products, video games, action figures and role-playing toys, television and promotions. Rooted in the creative success of over sixty years of comic book publishing, Marvel's strategy is to leverage its character franchises in a growing array of opportunities around the world. More information at www.marvel.com.

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