McDonald's® Debuts American Idol®-Inspired Toys in Happy Meals and Mighty Kids Meals
McDonald's Tells Guests, 'You're Going to Hollywood' in the Exciting AMERICAN IDOL Sweepstakes
OAK BROOK, Ill., April 18, 2007 -- For a limited time only, AMERICAN IDOL fans can now bring home the thrill of the nation's most-watched television show with help from McDonald's Happy Meals and Mighty Kids Meals, which offer customers a variety of balanced food options. For three weeks, from April 20 through May 10, 2007, with the purchase of a Happy Meal® or Mighty Kids Meal®, young guests will receive one of six superstar toys inspired by AMERICAN IDOL, while supplies last. For even more "Idol" action, McDonald's is offering consumers the chance to win a trip for four to experience the AMERICAN IDOL Season 6 finale in the AMERICAN IDOL "You're Going to Hollywood" Sweepstakes.
McDonald's is seeing stars with the incredible AMERICAN IDOL-inspired Happy Meal and Mighty Kids Meal collection. Featuring dark lenses with multi-colored stars, the Starry Eyed Shades are this season's must-have pair of sunglasses. For portable music on the go, guests can turn on the AMERICAN IDOL MP3 toy and press the AMERICAN IDOL logo to hear an upbeat tune. The Star Guitar offers a rockin' tune with a tempo controlled by continuously pressing the AMERICAN IDOL logo. The Popstar Headset is a fun, wearable headset -- press the star on the side to hear a short musical clip, and adoring fans can pull the trigger on the Applause-O-Matic and two helping hands will offer a great round of applause. Fans can also belt into the Judgmental Mic for a realistic echo and press the button to reveal one of four comments.
"From great-tasting, convenient meals to wonderful family entertainment, both McDonald's and AMERICAN IDOL bring families together, which is what makes this a great partnership," said Kathy Pyle, Director of Family Marketing for McDonald's USA.
To maximize the AMERICAN IDOL fun at McDonald's, beginning April 20 through May 10, 2007, guests can visit http://www.happymeal.com to enter McDonald's AMERICAN IDOL "You're Going to Hollywood" Sweepstakes. Two lucky winners will receive a VIP trip for four to view the AMERICAN IDOL Season 6 finale in Los Angeles, Calif. on May 22 or May 23, 2007. Complete details and official contest rules are available inside participating McDonald's restaurants or at http://www.happymeal.com. From superstar-inspired accessories to incredible season finale tickets, McDonald's is helping guests bring home the excitement behind America's number one show -- AMERICAN IDOL.
McDonald's customers can enjoy additional food choices with their Happy Meals and Mighty Kids Meals including Apple Dippers (fresh, peeled apple slices) served with low-fat caramel dipping sauce, and beverage choices including 100% pure Minute Maid apple juice and low-fat white and chocolate Milk Jugs, served in child-friendly containers. Milk nutritional profile and packaging varies in California, Alaska and Hawaii.
About McDonald's:
McDonald's USA, LLC, is the leading foodservice provider in the United States serving a variety of wholesome foods made from quality ingredients to millions of customers every day. More than 80 percent of McDonald's 13,700 U.S. restaurants are independently owned and operated by local franchisees. For more information about McDonald's visit http://www.mcdonalds.com.