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Beyblade
Hasbro Introduces Beyblade: High-Performance Spinning Tops Kids Can Build, Customize, Battle And Collect
Beyblade Event at Times Square TRU
Beyblade Toys Sold at Toys'R'UsClick on any of the images below to see larger versions: these pictures are from Hasbro's 2002 Toy Fair Showroom:
February 2002 - Last month, Hasbro, Inc. introduced nationally, Japan's highly popular sports entertainment brand � BEYBLADE. Through d-rights, Inc. and Corus Entertainment's Nelvana, worldwide merchandising agent, Hasbro has the rights to manufacture tops and other toys based on the BEYBLADE brand.
Hasbro's BEYBLADE line is all about custom-building high-performance tops that battle against other BEYBLADE tops. Each BEYBLADE top comes unassembled and ready for customization. Kids can interchange parts from various tops in their collection for ultimate performance and battle, then launch them into action in the BEYSTADIUM, a self-contained arena. LET IT RIP (the ripcord, that is), and the last BEYBLADE top spinning gets the glory.
Following is the BEYBLADE 2002 product line:
BEYBLADE STARTER SETS
The BEYBLADE STARTER SET is the perfect introductory package. This set includes an unassembled top, stickers, launcher, and ripcord. Five customizable and interchangeable parts convert the top into one of four collectible types: defense, attack, endurance, or combination. 29 different versions of the STARTER SETS are scheduled to become available. SPIN DRAGOON, ULTIMATE SAIZO , ULTIMATE FROSTIC DRANZER , GEKIRYU-OH , MEGARO ARM, SPARK KNIGHT, BAKUSHIN-OH, GRIP ATTACKER and ROLLER ATTACKER are currently available. Additional sets are expected to debut on a monthly basis throughout the year. (Approximate retail price: $6.99; recommended age: 8 & up)
HIDDEN SPIRITS BEYBLADE TOPS
High performance tops that not only battle but when customized with extra dragon parts become cool BEYBLADE action figures ready for action figure play! (Approximate retail price: $7.99; Recommended age: 8 & up; Availability: June)
ELECTRONIC BEYBLADE ASSORTMENT WITH LIGHTS AND SOUND
Electronic high performance (pre-assembled) BEYBLADE tops with lights and sounds for super BEYBLADE battles! See flashing lights when tops spin and hear crashing battle sounds when tops collide in the BEYSTADIUM! (Approximate retail price: $9.99; Recommended age: 8 & up; Availability: June)
DELUXE LAUNCHERS
DELUXE LAUNCHERS add a competitive edge to BEYBLADE battles, giving kids more launch control. Launchers will be available in several styles. Spring launcher available now. (Approximate retail price: $6.99; Recommended age: 8 & up; Availability: Launcher A-4, February; Slider, June)
SMALL BEYSTADIUM
The SMALL BEYSTADIUM is the ultimate BEYBLADE battle arena where all strategic battles begin. Equipped with unique slopes, this stadium is designed to encourage high-performance battling and is available in blue. (Approximate retail price: $7.99; Recommended age: 8 & up; Availability: now)
MEDIUM BEYSTADIUM
The MEDIUM BEYSTADIUM is a larger scale BEYBLADE arena � for bigger, better battles! Stadiums are to be available in three unique colors and slopes. SPIN BLASTER�MEDIUM BEYSTADIUM SLOPE 4 available in March. (Approximate retail price: $9.99; Recommended age: 8 & up; Availability: March, June and August)
SUPER BEYSTADIUM
When you and your friends are ready for the ultimate battle try THE VORTEX. This arena is larger in scale allowing you and several friends to join in on head-to-head battles! (Approximate retail price: $12.99; Recommended age: 8 & up; Availability: June)
BEYBLADE POWER SPIRITS FIGURES
Join in on the fantasy of BEYBLADE with attachable BEYLADE spirit figures that enhance the appearance of your high-performance tops. (Approximate retail price: $5.99; Recommended age: 8 & up; Availability: June)
PORTABLE BEYBLADE PLAYSET
The PORTABLE BEYBLADE BATTLE PLAYSET lets kids take all the battle excitement with them on the road. The PORTABLE BEYBLADE PLAYSET comes in two varieties and each features a practice arena and a tournament dome. You can attach the stadiums with the connector for longer battles, then close your carrying case for portability. Both BEYBLADE STORM ATTACK and the BEYBLADE SPIN FIRE BOMB sets include portable stadium, 2 tops, 2 launchers, connector, Bit Chip, 2 flags, labels and instructions. (Approximate retail price: $12.99; Recommended age: 8 & up; Availability: June)
BEYBLADE ELECTRONIC SHOOTER
The BEYBLADE ELECTRONIC SHOOTER includes launcher with LCD screen and rip cord. The virtual launcher allows you to battle your high performance tops electronically! Kids can program their tops with the electronic shooter and measure the strength of their attack! Available in three styles: DRAGOON SHOOTER, DRIGER SHOOTER, and DRANZER SHOOTER. (Approximate retail price: $24.99; Recommended age: 8 & up; Availability: October)
Expected release times, availability and details of unreleased product may change.
Hasbro (NYSE:HAS) is a worldwide leader in children's and family leisure time entertainment products and services, including the design, manufacture and marketing of games and toys ranging from traditional to high-tech. Both internationally and in the U.S., its PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, TIGER and WIZARDS OF THE COAST brands and products provide the highest quality and most recognizable play experiences in the world.
Nelvana, one of the world's leading animation production and distribution companies, is a Corus Entertainment Company. Corus is one of Canada's leading entertainment companies with additional interests in radio, television, music production and publishing, digital music distribution and advertising sales. Through Nelvana Limited, Corus also specializes in children's publishing and consumer products. A publicly traded company, Corus is listed on the Toronto (CJR.B) and New York (CJR) Exchanges. The company's web site is at www.corusentertainment.com.
d-rights is a 100% owned subsidiary of Mitsubishi Corporation handling entertainment content for a variety of media and currently focusing on production and licensing of animation. Mitsubishi Corporation is the world's biggest general trading company, whose turnover is US $130 billion and net profit is US $1 billion. d-rights is the company that produced the animated series of BEYBLADE and is taking care of all licensing related to the property, BEYBLADE.
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