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Hasbro: Lion King

"THE LION KING" AND HASBRO WILL HAVE KIDS SINGING "HAKUNA MATATA" WITH A NEW LINE OF PLUSH, FIGURES AND PLAY SETS

Walt Disney Picture's "The Lion King" is the biggest animated feature film of all time and the "circle of life" will continues with Hasbro's all new line of adorable and interactive plush toys, figures and play sets. Hasbro brings to kids the movie's most memorable lines, the wacky characters, and the touching moments of Simba's much-loved coming-of-age story. These items are recommended for ages two and up and all are available in the fall.

MY SINGIN' SIMBA (Approximate retail price:$29.99) Kids will want to sing, dance and chat along with MY SINGIN' SIMBA, who just like young Simba from the movie, bursts out in joyful song and dance. Press his right ear and MY SINGIN' SIMBA sings two signature songs --- "Hakuna Matata" and "I Just Can't Wait to Be King." This 13-inch plush Simba really hams it up, with his swishing tail and his moving head, both rocking side-to-side as he sings, just like in the movie! Simba also speaks signature lines from the movie. Press his left ear, and Simba's head will move while he says, "Hakuna Matata -- it means no worries." He asks the child questions like "I'm gonna be king when I grow up, what are you going to be? " MY SINGIN' SIMBA waits for the child's response and then he answers back -- "Wow! That's great!" Kids can also switch their plush friend from "toy" mode to "dance" mode so MY SINGIN' SIMBA can dance to any music he hears!

FEATURE PLUSH (Approximate retail price: $19.99) These huggable, adorable "Lion King" characters not only provide a nighttime buddy, but they provide plenty of hands-on play features. With READY TO ROAR SIMBA, kids and Simba can have hours of fun learning to roar together. Simba also interacts with kids by saying fun phrases from the movie. You can count on CRADLIN' CUB NALA for a friend who is sweet, soft and cuddly, just like young Nala in the movie. Kids will almost think she is real, with her silky smooth fur, weighted paws that feel real, beautiful glassy lioness eyes and a convincingly real looking "wet" nose. CRADLIN' CUB NALA wants to play! Rock NALA back and forth to hear make her purr or yawn herself to sleep. Tickle her belly to make her giggle! She also comes with her very own blanket so you can tuck her into bed at night. Everyone knows that the warm-hearted warthog Pumbaa loves to eat squishy critters that live under rocks! The FEED ME PUMBAA plush comes with three soft bugs and he can't wait to eat them! Put a creepy-crawly little delicacy in his mouth and he may say, "Slimy, yet satisfying," or "Yuuumm -- I love the little cream filled kind!" FEED ME PUMBAA also makes some his most memorable sound effects after his bug meal, just like in the movie! Feed him a bug and his manners might slip -- "Uh..Oh.-- you might not want to stand down wind," says PUMBAA, and then he makes a surprise sound. But he is polite about it! "Excuse me," adds PUMBAA.

SWEETHEART SIMBA AND NALA (Approximate retail price: $19.99) These cuddly 12-inch versions of SIMBA and NALA have magnets in their noses that enable them to "kiss" one another to bring their endearing story to life for kids. Each wears a necklace with a locket of half-a-heart that can be matched with the other half to become one locket that the child can wear.

JUMBO PLUSH (Approximate retail price:$29.99) Oversized 22-inch LION KING JUMBO PLUSH are always a huge hit. Soft and huggable, JUMBO SIMBA and JUMBO NALA will delight Lion King fans of all ages.

BASIC PLUSH Approximate retail price:$9.99) SOFT PURRING NALA and SOFT PURRING SIMBA are durable, soft eight-inch Lion King characters with cute beaded paws and a heart-melting purring sound.

MINI PRIDE PALS BEANBAGS (Approximate retail price:$5.99) Kids love beanbag animals, just like this collection of bean-filled Lion King mini plush featuring Simba and his pals, including: YOUNG SIMBA, NALA, PUMBAA with TIMON, and SIMBA with a mane.

FIGURE GIFT PACKS (Approximate retail price:$9.99) Have fun re-staging the rip-roaring action and adventure of The Lion King with two different packs of six miniature soft figures, each portraying a scene from the movie. The CIRCLE OF LIFE set and the DISNEY'S SIMBA'S ADVENTURE set will provide hours of fun for re-creating favorite action scenes with figures that feature action and movement like the bobble-head hyena who appears to be laughing, or the spiritual leader RAFFIKI holding baby SIMBA up in the air by his tail.

MINI PLAY PACKS (Approximate retail price: $9.99) Two mini play sets offer a magical combinations for even the smallest hands, each featuring three adorable Lion King small plush or flocked soft characters that interact with their environment. The BABY SIMBA AND FAMILY set is a model of Pride Rock from the movie, where the new family gathers to cradle BABY SIMBA. Help SARABI feed SIMBA with his food and then let MUFASA open his mouth to pick up his son and bond with him. The KISSIN' CUBS set lets the young friends of Pride Rock romp and frolic on a tree with a swing and branch to climb. ZAZU can attach to the tree to watch over the little ones as they play. Either SIMBA or NALA can ride the swing, but watch out -- if they get too close they might kiss!

THE LION KING ADVENTURE GAME (Ages: 5 and up; Players: 2 to 4; Approximate Retail Price: $14.99) The Lion King Adventure game engages children in SIMBAS adventure-filled journey to become the Lion King. As players move their SIMBA tokens along the game board they must ward off nasty hyenas, take challenges to grow older and build courage by earning Rafiki shields. In the end the SIMBA who defeats SCAR in the final battle becomes the Lion King and wins.

LION KING CIRCLE OF LIFE DOMINOES (Ages: 3 to 6; Players: 2 to 4; Approximate Retail Price: $6.99) THE LION KING CIRCLE OF LIFE DOMINOES offers children a fun way to learn basic matching skills. Each domino features two characters from the Lion King such as SIMBA, MUFASA and SARABI. On a player's turn, he or she turns over a facedown domino to reveal the characters and tries to make a perfect match with a domino already in place in the Circle of Life. The last player to place a domino in the circle completes the Circle of Life and wins.

Product names are subject to change.


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