TORRANCE, CA, April 7, 2010. Since its original publication in 1963, Maurice Sendak's Caldecott Award-winning storybook, Where the Wild Things Are, has enthralled children of every succeeding generation. The story of Max, a young boy who wishes to run away to live among the Wild Things in the forest of his imagination, appeals to the inner, carefree child within all of us. And now this amazing book has been transformed into a critically acclaimed motion picture from director Spike Jonze (Being John Malkovich). To celebrate both the book and movie, Yamato USA is exceptionally pleased to offer Dreamrush's Where the Wild Things Are collection of squeeze keychains, cell phone charms, sticker sets, and soft vinyl piggy banks.

Yamato USA and its distribution partners Diamond Comics, AAA Anime, BBCW, and Grosnor Sportscards are now accepting retailer preorders for these items, and will be available through retail partners Entertainment Earth and Big Bad Toy Store.

For more information, contact your local comic shop or visit us at www.YamatoToysUSA.com. And stay up to date with Yamato USA on Twitter at http://twitter.com/YamatoUSA.

ABOUT YAMATO USA

Yamato USA is the wholly owned subsidiary of Yamato Co., Ltd with headquarters in the otaku capital of the world, the Akihabara district of Tokyo, Japan. For over ten years, Yamato USA has proudly served otaku on this side of the world with a wide offering of miniature collectible figures, PVC and die-cast action figures, as well as poly-resin and PVC statues inspired by the hottest titles in Japanese anime, manga, and video game properties. Yamato's original collections include Story! Image! Figure! collectible miniatures and trading figures and Story! Image! Figure! EX PVC statues, as well as its newest lines, Creators' Labo and Sculptors' Originals, highlighting the talents of the leading artists and sculptors working in Japan; The GN-U, a tribute to transforming super robots; and the explosive Project Dynamite. Nor to be overlooked are Yamato's Scopedog, Garland, and Motoslave engineering marvels from Armored Trooper Votoms, Megazone 23, and Bubblegum Crisis, some of the most impressive collectibles you will ever own! And now Yamato USA adds its own line of collectible figures with its Fantasy Figure Gallery, a groundbreaking union of East and West as the leading portrait sculptors of Asia bring to life the vision of legendary fantasy artists from Europe and the Americas to create resin quality PVC statues.