July 2010 - Guinness World Records Editor-in-Chief Craig Glenday, head of the global authority on record-breaking, will honor some of the best and brightest at this year's show.

During the course of the four-day confab, Glenday will be on hand to judge record attempts and present official Guinness World Records certificates to the following top talent and exhibitors, with more announcements to come. Stay tuned!

Thursday, July 22nd

2:00 PM - 'Most Chocolate Bars Eaten in One Minute'

THQ and Major League Eating sponsor world record attempt to celebrate the release of Red Faction: Armageddon.

Location: Fish Tin Restaurant - 170 6th Avenue (located directly across from the Comic Con convention)

4:45 PM - 'Most Successful Sports Movie Franchise' (Rocky)

International superstar and Hollywood icon, Sylvester Stallone, will accept the award along his co-star from Rocky IV, Dolph Lundgren, during the much-anticipated panel for The Expendables.

Location: The Expendables Panel - Hall H

Friday, July 23rd

11:00AM - 'Most Eisner Awards in One Category'

Legendary Letterer, Todd Klein, will accept the record certificate for receiving an unprecedented 15 Eisner Awards from 1993-2008.

Location: DC Comic Booth #1915

1:20 PM - 'Most Ultimate Fighting Championships Heavyweight Championship Bouts Won' and 'Most WWE Royal Rumble Championships'

Randy Couture and Steve Austin, co-stars in the upcoming The Expendables, will each receive awards for their time in the ring. World-renowned Ultimate Fighter, Couture, will receive his honor for racking up seven titles between 1997 and 2008. Austin will be honored for his three Royal Rumble wins.

Location: Lionsgate Booth # 3729

3:30pm - Largest Comic Book Convention

Comic-Con International in San Diego, garners over 125,000 attendees, making it the largest comic book convention in the world. The honor will be presented to David Glanzer, Director of Marketing and Publicity for Comic-Con.

Location: TBD

8:00 pm - 'Most Successful Horror Movie Series' (SAW)

Producers Oren Koules and Mark Burg will accept the Guinness World Record for the 'Most Successful Horror Movie Series' with $732 million total global box office sales.

Location: Regal UA Horton Plaza 14 - 475 Horton Plaza

Saturday, July 24th

1:00pm - 'Tallest Structure Built With Interlocking Bricks' (LEGO)

The tallest structure built with interlocking plastic bricks was 30.22 m (99 ft 1 in) high and was constructed by children and adults at an event organized by Lego Norway in Oslo, Norway, on 24 April 2010. Julie Stern, Brand Relations Manager for LEGO, will accept the award.

Location: LEGO Booth #2829