Corgi International Limited announces a license agreement with EON Productions.
HONG KONG -- August 2007 -- Corgi International Limited today announced that it has entered into a Master Toy & Collectible Replica agreement with EON Productions. The agreement for the James Bond classic movie archive runs through 2010 and includes the forthcoming James Bond Movie due for release in 2008 and subsequent movies released during the course of the term.
This worldwide agreement will allow Corgi International to release both mass market product ranges as well as core collectibles on innovative product lines that include, Action Figures, Vehicles, Electronic Roleplay, Die Cast, High Specification Remote Control released under the Popco brand and High end Replicas released under the world renowned Master Replicas branding, amongst other items in varying scales and formats.
Corgi International CEO Michael Cookson commented, "Corgi has had a long association with the James Bond license, and as a licensee for over 40 years on Die Cast, we truly believe that we have reached an agreement where we can use our expertise in both the mass and collectibles markets to release products to a fan base that is both core and aspirational, something that most people believe James Bond to be. Our product range will commence before the movie release in 2008 with classic movie product and replicas and continue with some strong and innovative mass market lines, and we are proud to continue our association with such a franchise."
Keith Snelgrove, SVP Global Business Strategy for EON Productions, also commented "We pride ourselves in the long-standing business relationships we have with many of our James Bond franchise partners. Corgi has been with us since the beginning, and we are excited to see the new range of both toys and prop replicas that Corgi International will bring to market in conjunction with our next film and beyond."
About EON PRODUCTIONS
EON Productions/Danjaq, LLC, is owned by the Broccoli family and has produced twenty one James Bond films since 1962, including CASINO ROYALE. The James Bond films, produced by Michael G. Wilson and Barbara Broccoli, make up the most successful franchise in film history and include the recent blockbuster films GoldenEye, Tomorrow Never Dies, The World is Not Enough and Die Another Day. EON Productions and Danjaq, LLC, are affiliate companies and control all worldwide merchandising of the James Bond franchise.
About Corgi International
Corgi International develops and markets innovative, high-quality licensed and unlicensed pop culture collectibles, gifts and toys ranging from high-end movie and television prop replicas to lower price-point gifts and toys. The company holds licenses for pop culture collectibles, gifts and toys for many of the highest grossing film franchises of all time including Batman, Disney Classics, Harry Potter, James Bond, Pirates of the Caribbean, Star Trek, Spiderman 3, and Star Wars. The company is headquartered in Hong Kong, with offices in Walnut Creek, CA, Chicago, IL, and the United Kingdom.