RAMONA, Calif. -- Dec. 18, 2002 -- Dragon's Lair LLC and MV Creations today signed a four year unlimited title license agreement for the creation of a new Dragon's Lair comic book series and related merchandise. The Dragon's Lair comic books will feature the adventures of Dirk the Daring, Princess Daphne and other classic characters of the lair created by Don Bluth.
The agreement comes during a growing resurgence of interest in retro games and gamers' enthusiasm for the November launch of Dragon's Lair 3D for Xbox and PC. Dragon's Lair 3D is a completely new version of the 1980's arcade phenomenon developed by Rick Dyer and Don Bluth and will be available for Nintendo GameCube(TM) on December 30. PlayStation®2 and Mac versions will launch in March 2003.
Introduced in 1983, Dragon's Lair was the world's first full-animation laser disc video game and proved to be one of the most successful coin-op games of all time, grossing more than $43 million in the first six months of its launch. With nearly 30 versions of Dragon's Lair created on various platforms since 1983, the brand has grossed more than $107 million in sales since 1983 and has been played by more than a quarter of a billion people worldwide. The original Dragon's Lair is one of only three arcade games on display at the Smithsonian Institution -- the other two are Pac Man and Pong.
"We're thrilled to work with MV Creations in creating another medium so our Dragon's Lair fans can continue their adventures with Dirk the Daring even when they're not play the game," says Rick Dyer, president and CEO of Dragon's Lair LLC, Dragonstone Software and the game's original designer.
MV Creation is a leader in the nearly $140 billion worldwide comic book industry. With a global network of talent, MV Creations offers manufacturers, advertisers and promotional partners services in strategic sales and marketing, creative art, advertising and public relation within the realm of comic related merchandise.
About Dragon's Lair LLC
Based in San Diego, California, Dragon's Lair LLC is a joint venture between the original creators of the 1983 arcade smash hit Dragon's Lair. The venture includes legendary animation professionals Don Bluth, Gary Goldman and John Pomeroy, as well as veteran video game creator Rick Dyer. Rounding out the partnership is multimedia industry veteran David Foster, president of Digital Leisure Inc. and the publisher of the Dragon's Lair 2D versions. Dragon's Lair LLC is committed to creating state-of-the-art interactive titles that are supported by motion picture, broadcast and toy ventures.
The Dragon's Lair name, logo, characters and indicia are either registered trademarks, trademarks, or copyrights of Dragon's Lair LLC and Don Bluth, and are used under license with permission.
The Dragon's Lair 3D game 2002 Dragon's Lair LLC and Don Bluth. All rights reserved. The original Dragon's Lair game 1983 Bluth Group Ltd. All rights reserved. All other trademarks are the property of their respective owners.
