August 2013 - Funko has announced a new partnership with Super 7:
Funko™ and Super7™ to partner on ReAction Figures™ collectibles line and other properties!
Funko™ and Super7™ are excited to announce a new strategic partnership to debut and extend the ReAction Figure™ 3 3/4" line...
One of the most unique and highly anticipated toys of San Diego Comic-Con 2013 was the pre-order and launch of Super7's™ ReAction Figures™ Alien™ line. From the "Lost Prototype" 2-pack and Early Bird Kit to the the full reveal of the final Alien™ ReAction figures™, the collector community was in a frenzied state over this new "retro style" look of toys within the action figure community. At the same time, Funko's™ continued growth and expanding product line made its San Diego Comic-Con booth one of the single most traveled spots of the entire convention. After years of sharing the same aisle together, Super7™ and Funko™ saw an incredible opportunity to leverage each other's unique business insights into a more strategic partnership.
Beginning with the launch of the Highly anticipated Alien™ ReAction Figures™ and then several licenses to be announced soon, both companies look to establish a firm collaborative footprint in the market with the ReAction Figures ™ line.
The Alien ReAction Figures are due in stores in late November 2013.