REEDPOP TURNS A NEW PAGE IN LIVE EVENT ENTERTAINMENT BUSINESS WITH LAUNCH OF BOOKCON: WHERE BOOKS AND POP CULTURE COLLIDE
Unique First-of-Its-Kind Event Pairs Best-Selling Authors and Hollywood Heavyweights Including Amy Poehler, Martin Short, John Grisham, and Stan Lee in New York City on May 31
NORWALK, CT – March 26, 2014 – ReedPOP, the world's largest producer of pop culture events, is writing a new page in the world of experiential events with the launch of BookCon – a one-of-a-kind interactive consumer experience where books and pop-culture collide. Headlined by best-selling authors and the world's hottest Hollywood talent, BookCon will bring books to life through a series of panels, podcasts, author Q&A's, quiz shows, and more. Its introduction continues ReedPOP's innovation in the live event space and marks the third show that the company will host in New York City this year. BookCon will debut during BookExpo America (BEA), the number one book and author event in the United States, in New York City on May 31 at the Javits Center.