Insight Editions

Godzilla Movie Licensing Overview

Warner Bros. Consumer Products Announces Godzilla Global Licensing And Merchandising Program As The Highly Anticipated Film Stomps Closer To Theaters

BURBANK, Calif., April 24, 2014 -- Warner Bros. Consumer Products (WBCP) announced today a slate of new partners signed on to support Warner Bros. Pictures' and Legendary Pictures' highly anticipated film Godzilla with product inspired by the epic action adventure. Led by master toy partner Bandai America Incorporated, alongside JAKKS Pacific, Inc., Rubie's Costume Co., NECA, Sideshow Collectibles and more, the global licensing and merchandising program for Godzilla will mark the rebirth of Toho's iconic creation with a monstrous array of products fit for fans of all ages. Products will be available at mass and specialty retailers worldwide, with several products also available at www.WBShop.com.

Syndicate content