JAZWARES™ UNITES TUBE HEROES™ IN NEW GLOBAL BRAND
Toy Company Taps Top Online Talent for Toy Debut and New Partners for Licensed Portfolio Kick-Off
LAS VEGAS, NV – June 8, 2015 – Jazwares™ a leader in the toy and entertainment marketplace, announced today the launch of its newest brand, Tube Heroes™, featuring today's hottest digital media personalities as a single, unified and powerful portfolio.
Tube Heroes™ represents the best of today's online entertainment and will unify a power-packed portfolio of cyber celebrities including, CaptainSparklez, Sky, TDM and KSI, among 37 others. With a combined visibility of more than 18 billion views and 83 million subscribers for its stars, Tube Heroes™ will focus its digital entertainment and social media personality prowess into one of this year's most highly anticipated brands.