JAZWARES™ EXPANDS DEAL WITH TERRARIA™FOR GLOBAL REPRESENTATION
Jazwares™ to Build Licensed Product Portfolio & Animation Plan Based On Hit Video Game
LAS VEGAS, NV – June 9, 2015 – Jazwares™, a leader in the toy and entertainment marketplace, announced today an expanded global partnership for the hit video game, Terraria. The Florida-based toy company, producer of the game's surging toy line, will represent the brand's licensed product portfolio and animation rights worldwide.
Terraria™, the award-winning, action-adventure, sandbox video game has become a global phenomenon, inspiring the popular global toy line as well as an online animated series, both launched in 2014. The expanded product portfolio – including soft lines, hard lines and publishing partners – will be announced next month and will begin to hit stores this fall. New partnerships will be announced next month.