March 2015 - Easter is right around the corner, and so is the unveiling of the mystery-flavored marshmallow Peeps! Available exclusively at Walmart, there will be two mystery flavors of Peeps. Chicks will be one flavor and the bunnies will be another flavor.
Walmart has hinted:
Walmart has blogged about the process of creating the mystery Peeps, including a mention of a rejected flavor.
Walmart's Kid-Approved 2014 Holiday Toy List Reveals New Trends
Crafty Toys, Ride Ons and Hot Licenses Join Classics, Electronic Toys on Retailer's Second Annual Holiday Toy List Chosen by Kids
BENTONVILLE, Ark. -- September 10, 2014 -- Kids' tastes in toys are changing, but their appetite for imagination and creativity is unwavering, as evidenced by Walmart's newly-released 2014 Chosen by Kids Top 20 Toys List.
For the second year, Walmart turned to the real toy experts by gathering hundreds of kids, ages 18 months to 12 years and turning them loose on the hottest new toys from suppliers like Hasbro, Mattel, Spin Master and Zing. The retailer's top 20 toy list, announced today, revealed kids are looking for toys that serve as an artistic outlet. Classics are also popular again this year with toymakers refreshing retro toys to appeal to today's kids.
Walmart Launches Free Layaway, Ditches Fees To Save Customers Cash
Walmart's Facebook fans enjoy 2-day head start on layaway; Retailer's Ad Match program guarantees low holiday prices all season long
ORLANDO, Aug. 21, 2013 -- In front of 6,000 Walmart associates at Walmart's annual holiday meeting Wednesday, chief merchandising and marketing officer Duncan Mac Naughton introduced free layaway with no opening fee. Beginning Sept. 13 through Dec. 13, layaway will kick off the retailer's official start to the holiday season.
"Times are tough and it's not easy for many Americans – they are watching every penny," said Mac Naughton. "All year long, but especially during the holidays, our customers need a low price leader. This year, we are committed to doing everything we did last year to help Americans save money – plus more. More savings, more layaway items and our commitment that they can give their families a great Christmas on a budget."
Walmart Searches for Toys That Are Both Kid Tested and Mom Approved
Walmart Canada launches second annual Great Big Toy Testing Event to help parents find the toys kids want for the 2013 holiday season
MISSISSAUGA, ON, July 3, 2013 - Walmart Canada is looking for parents and their kids who want to become Toy Testers to take part in the second annual Great Big Toy Testing Event. Last summer, over 300 parents and 550 kids tested toys for the 2012 holiday season and this year Walmart expects to see even more parents and kids coming out to have fun. This one-of-a-kind "Toy Lab" experience takes place on July 20 at an undisclosed location just outside the GTA and gives kids and parents the chance to interact with more than 120 toys to help determine the retailer's list of the most popular toys for the 2013 holiday season - many of which are not even available to the public yet.
Walmart's Talking Holiday Toys Survey Reveals That Kids Will Do Almost Anything for Their Holiday Toys... Except Eat Spinach
Survey Finds Parents Choose Holiday Toy Destination Based on Low Prices
BENTONVILLE, Ark., Nov. 27, 2012 -- Kids are willing to do almost anything to get the toys they want for Christmas according to Walmart's Talking Holiday Toys Survey, which found that 68 percent of kids said they would clean their rooms daily for a year, while 84 percent would work hard and give up playtime. But every child has limits; only 23 percent of kids would eat spinach for a year to get their holiday toys. The Walmart-commissioned survey also found that mom and dad favor educational toys and are focused on price.
Mattel and Walmart Canada Revolutionize Window Shopping with Canada's First Virtual Pop-Up Toy Store
Virtual store in Toronto's PATH system creates easy holiday shopping for tech-savvy, time-crunched commuters
TORONTO, Nov. 5, 2012 - To help Torontonians celebrate the holiday season, Mattel and Walmart Canada today launched the first pop-up virtual toy store in Canada, providing a unique QR code-based shopping experience for commuters and gift-givers. Located in the PATH, Toronto's underground walkway, the virtual toy store will run for four weeks and provide the ultimate ease in shopping for the next generation of gift-givers.
"Walmart is a top destination for innovation and for holiday shopping, especially when it comes to toys. We're thrilled to partner with Mattel to bring this exclusive out-of-store experience to our busy customers," said Cheri Anthony, Walmart's director of merchandising for toys. "It's another way we can help Canadian families create holiday magic for less."
Walmart Unveils Top Toy List and Gives Parents Confidence to Shop Now for the Toys Kids Want at Everyday Low Prices
No Reservations Required: America's Largest Toy Seller's Hassle-Free Layaway Program Begins this Sunday
BENTONVILLE, Ark., Sept. 19, 2012 -- Walmart announced today its Top 20 Toy List featuring FURBYS, LeapPads, Novi Stars Dolls and 17 other toys bound to be on kids' wish lists. Walmart's Top Toys are available now at Walmart stores in time for the retailer's layaway program, launching this Sunday. Customers who like their local Walmart store's Facebook page can begin using layaway today.
If a customer puts a toy on layaway and Walmart rolls back the price later in the season, Walmart will honor the rolled-back price if it is in effect at the time of final payment. Walmart will also match competitor pricing during checkout for layaway products through its ad match policy. Customers will be able to pick up their toys once they complete their layaway payments. Once completed, customers will receive a full refund of the $5 layaway open fee on a Walmart gift card.
Walmart Rolls out the Red Carpet for The Amazing Spider-Man™ Fans Nationwide
Exclusive, Never-Before-Seen Footage, Augmented Reality App and Collector's Comic Book Set Available Only at Walmart
BENTONVILLE, Ark., June 7, 2012 -- Attention, Spider-Man™ fans! Weeks before the release of the highly anticipated summer movie The Amazing Spider-Man, in theaters July 3, Walmart, Sony Pictures Home Entertainment and Marvel Entertainment have teamed up for an unprecedented partnership to offer customers the ultimate Spider-Man experience at Walmart stores nationwide.
Throughout the month of June, movie fans will be able to experience, purchase and access the following exclusive offerings at Walmart:
Walmart Joins Forces with Marvel's The Avengers to Transform Stores into a Super Hero's Playground
Super Hero Augmented Reality Mobile App Delivers First Integrated In-Store Gaming Experience
BENTONVILLE, Ark., April 26, 2012 -- Fans of Marvel's The Avengers, prepare for game play! Beginning today, in advance of the film release of Marvel's The Avengers on May 4, only Walmart customers will have access to the Super Hero Augmented Reality (AR) game featuring their favorite Avengers, including Iron Man, Thor, Captain America, The Hulk, Hawkeye and Black Widow. This new "Super Hero AR" app is available now for download at the iTunes App Store and Android Market. Once downloaded, customers have instant access to Hawkeye, and only from the aisles of their local Walmart stores, customers can then "unlock" the superpowers of the five remaining Avengers and ultimately save the world.
Walmart Announces "Pay with Cash" for Online Purchases
First major retailer to allow customers to pay cash for items online at Walmart.com without a credit, debit or prepaid card.
SAN BRUNO, Calif., April 26, 2012 -- Walmart today announced the launch of its "Pay with Cash" offering for online orders at Walmart.com in the United States. Now, customers can shop a broader selection of items online -- hundreds of thousands more items beyond its stores -- at Walmart.com and pay for them with cash at all Walmart stores in the U.S. and also in Neighborhood Markets. Walmart is the first major retailer to offer online purchases without the need for banking services or a credit, debit or prepaid card. "Pay with Cash" will help millions who rely on cash transactions, as well as those who are wary of using credit cards online, to shop Walmart's affordable and expanded online merchandise.