Bif Bang Pow! and NBCUniversal Announce a New Line of Action Figures, Bobble Heads, and Collectibles Based on the Legendary Sci-Fi Series

LOS ANGELES, CA (October 6, 2011) - Bif Bang Pow! and NBCUniversal announce a new partnership to launch a brand-new line of toys and collectibles based on the legendary sci-fi television series Battlestar Galactica.

Based on the "classic" series that first aired on network TV in 1978, the Battlestar Galactica collection from Bif Bang Pow! will feature an array of articulated retro action figures, as well as bobble heads, each guaranteed to have fans looking over their shoulders for Cylons as they imagine themselves back aboard the Galactica. Various fan-demanded Battlestar Galactica themed collectibles such as license plate frames, tin boxes, coasters, snow globes, and glassware will be produced as well.

Reminiscent of the bestselling "Mego" style action figures of the 1970s and 1980s, Bif Bang Pow!'s amazing line of classic Battlestar Galactica action figures will continue a successful partnership with EMCE Toys, the team responsible for bringing that classic style back since 2006. These figures will stand 8-inches tall and include episode-specific fabric clothing, in addition to multiple points of articulation.

"I'm delighted to announce this exciting new line of classic Battlestar Galactica action figures, bobble heads, and collectibles," said Jason Lenzi, CEO of Bif Bang Pow!. "As a Battlestar Galactica fan from the airing of the feature-length pilot back in '78, I can't wait to bring Cylons, Ovions, Starbuck, Apollo, Adama, and others to 3-dimensional life for BSG fans new and old. There's no better time to reintroduce the world to the fun of the original series and its fantastic designs and characters."

"Battlestar Galactica continues to be one of our most enduring franchises and we're very happy to be working with Bif Bang Pow! to bring the classic versions of these iconic characters to diehard collectors everywhere," said Chris Lucero, Director of Global Licensing for NBCUniversal Television. "Fans have been demanding new toys and collectibles from the classic series for years and together with our partners at Bif Bang Pow!, we can now respond with a very enthusiastic, 'by your command!'"

Battlestar Galactica (BSG) is an immensely popular franchise of television series and sci-fi films, the first of which aired in 1978. Books, comic books, and video games followed. In Battlestar Galactica, The Twelve Colonies - a civilization of human beings in a far-off sector of the universe - are at war with the cybernetic Cylons. The Cylons lay waste to The Colonies, decimating their worlds and populations, and the survivors flee aboard any spacecraft they can find, including the Battlestar Galactica, the only military ship in the Colonial Fleet to survive the Cylon attack. Battlestar Galactica's renowned commander and his crew then lead the ragtag flotilla of survivors in search of a new home, the mythical planet Earth.

About Bif Bang Pow!

Bif Bang Pow!™ (bifbangpow.com) produces first-rate collectibles for such popular properties as Doctor Who™, Dexter™, Lost™, The Six Million Dollar Man™, Battlestar Galactica™, Californication™, The Venture Bros.™, NCIS™, Eastbound & Down®, Beastly™, and The Twilight Zone™. Founder Jason Lenzi is a seasoned television producer and the ultimate fan of cultish pop culture. So when he created his company in 2005, he took the fan's perspective. His idea was to bring items to the marketplace that he himself would want to own. Cultivated from TV, movies, books, comics, music, and more, Bif Bang Pow!'s mission is to provide high-quality action figures, toys, and collectibles to the massive cult audience (and kids of all ages) that wishes these toys were already in their collection. Bif Bang Pow! is a unit of JLA Direct, LLC.

About NBCUniversal Television Consumer Products Group

NBCUniversal is a leader in providing entertainment programming to the domestic and international marketplaces. NBCUniversal Television Consumer Products Group manages all global ancillary television business endeavors for the NBCUniversal Television Group, including third-party home entertainment distribution, consumer products, musical soundtracks, special markets projects, and the NBCUniversal Online Store. For the latest product updates and an overview of the properties managed by the group, visit the NBCUniversal Television Consumer Products portal at http://www.nbcuconsumerproducts.com.

About EMCE Toys

The EMCE Toys brand (pronounced "em-see") was founded to bring playability back to toys. Inspired by the original action figure company, Mego Corp., we strive to craft quality, durable action figures, playsets, and collectibles that recreate the sense of fun that toys were originally made for. Our launch lines are either licensed reproductions of original Mego toys and packaging, or original creations modeled after the classic lines of the 1970s and early 1980s. EMCE is proud to have the active input and cooperation of Marty Abrams, founder of Mego and father of the modern action figure. We hope to continue to honor his legacy with our work. We have also been honored to incorporate the talents of veteran artist Harold Shull, original illustrator of Mego's classic and distinctive packaging from the 1970s. As we continue to extend this kind of inclusion of the original Mego teams, we get closer to our goal of bringing Mego back as a viable toy company in all but name. EMCE was created by veteran pop culture entrepreneur Joe Sena, President of SphereWerx, LLC, and craftsman Paul "Dr. Mego" Clarke.