K'NEX: Class of 92 Promotion

K'NEX Launches "Class of '92" Promotion in Celebration of 20th Anniversary

K'NEX Fans are invited to share their building memories!

February 27, 2012 - K'NEX, the only US construction toy company focused on Building Worlds Kids Love™, announced a new promotion to celebrate its 20th anniversary, "Class of '92", open to adults, 18 years and older, who grew up playing with K'NEX.

Fans wishing to become part of the Class of '92 are invited to share K'NEX related stories & photos on the Class of '92 page, found on KNEX.com. K'NEX is seeking memories from adult builders' own childhoods and anecdotes on how they have shared their love of building with their children. Class of '92 also invites K'NEX fans to share their memories on the K'NEX facebook page (facebook.com/buildknex) and interact with other adult fans.

"We are excited to be celebrating the 20th Anniversary of our award winning building sets," said K'NEX President and CEO Michael Araten. "We are thrilled to invite both parents of K'NEX fans and life-long K'NEX fans to share photos and stories of their building experiences with fellow K'NEX fans."

The Class of '92 photo gallery can be viewed on KNEX.com throughout 2012 and fans are invited to share as many memories as they like! For more information on the Class of '92 promotion, to share a story or view submitted entries please log on to:
http://www.knex.com/20thanniversary/Classof92/

About K'NEX Brands
Founded in 1992, K'NEX Brands, the world's most innovative construction toy company, was established to make and sell what has become one of the world's leading integrated construction systems for children. Winner of over 200 international awards and recognitions, K'NEX is America's building toy company focused on Building Worlds Kids Love, and encourages youngsters to "imagine, build and play." Since 1992, The Rodon Group, a subsidiary of K'NEX Brands, L.P., has manufactured over 30 billion parts for the K'NEX building toy system. For more information, please visit http://www.knex.com or http://www.rodongroup.com.