Raving Toy Maniac

Toys"R"Us® Heads to Comic-Con International in San Diego at Entertainment Earth® Booth #2343 with Nine Noteworthy Exclusives

Collector-worthy TRANSFORMERS, Pretty Ponies, a Batmobile and a Limited Edition Fairy All among Toys"R"Us Comic-Con Exclusives

July 2013 - Building on its tradition of offering an unbeatable assortment of toys for kids and collectors of all ages, Toys"R"Us® has revealed its lineup of nine exclusive items available in honor of its fifth appearance at the highly anticipated Comic-Con International in San Diego, which will take place from Thursday, July 18 through Sunday, July 21. Offered in partnership with Entertainment Earth® at Booth #2343, conventioneers will find Comic-Con merchandise based on fan favorite series, like Adventure Time™, WINX Club®, TRANSFORMERS, Batman and The Walking Dead.

All Systems Go: Warner Bros. Consumer Products Names Jazwares Master Toy Partner for Teen Titans Go!

Toys Available this Holiday Season

Sunrise, Fl, and Burbank, CA – June 17, 2013 – Warner Bros. Consumer Products and Jazwares™ team up to announce their master toy and electronics partnership for Teen Titans Go!, Warner Bros. Animation's new action-packed comedy adventure series based on the DC Comics Super Heroes, which airs Tuesdays 7:30 p.m. (ET/PT) and Saturdays 10:30 a.m. (ET/PT) on Cartoon Network as part of the network's DC Nation programming block.

Jazwares' Teen Titans Go! master toy line will deepen the company's presence in the rapidly growing action-comedy retail space. Teen Titans Go! action figures, plush and role-play toys will be available for holiday 2013 sales at Toys R' Us.

June 12, 2013 - Toys'R'Us has sent out an email with a "Friends & Family" discount for 20% off your entire regular-priced purchase from June 13 to June 15. You'll need to print the coupon and go to an actual store, it's not a code for their online store.

The pdf version of the coupon can be found at this link.

Star Trek Action Figures Return to Toys "R" Us!

June 2013 - With Star Trek on everybody's mind again, thanks to the latest blockbuster film, Diamond Select Toys is bringing back Star Trek toys in a big way, to comic shops, specialty stores... and even Toys "R" Us! In addition to the previously announced TRU-exclusive assortment of Star Trek Legacy Minimates, DST is happy to announce that the iconic toy retailer will have their own exclusive edition of the two newest 7-inch action figures, Kirk and Spock!

Toys"R"Us® Introduces Lemon Smiles Challenge To Kick Off Its 2013 Campaign To Benefit Alex's Lemonade Stand Foundation

Company Anniversaries Nationwide Fundraising and Awareness Program to Help Find a Cure for Pediatric Cancer

Nickelodeon Opens First-Ever Branded Retail Destination; Launches 1,000 Square Foot 'Nick Shop' In Toys"R"Us Times Square

Shop Provides Consumers One-of-a-Kind Nickelodeon Shopping Experience in Heart of New York City

NEW YORK, May 29, 2013 -- Nickelodeon announced today the launch of its 'Nick Shop' in Toys"R"Us Times Square, the company's international flagship store. The 1,000 square foot Nick Shop is an immersive Nickelodeon retail experience jam-packed with fun and adventure around every corner. The Nick Shop features exclusive New York-branded products such as kids and adult apparel, accessories, plush toys, drinkware, home goods and more, featuring Nickelodeon characters including Dora the Explorer, Bubble Guppies, Team Umizoomi, Winx Club, SpongeBob SquarePants and Teenage Mutant Ninja Turtles, retailing between $5.99 and $49.99. Additionally, the shop, located on Level One of The World's Greatest Toy Store™, offers visitors an assortment of Nickelodeon-branded toys, books and DVDs.

Toys"R"Us® Becomes The Ultimate Despicable Me 2 Destination

Assemble the Minions! All-New Line of Merchandise, from Action Figures to Fart Blasters, Based on the Upcoming Film Available First at The World's Greatest Toy Store®

WAYNE, N.J., May 22, 2013 -- Toys inspired by the highly anticipated 3D-CG comedy adventure film Despicable Me 2 from Universal Pictures and Illumination Entertainment have made their debut at Toys"R"Us® stores nationwide and online at http://Toysrus.com. Through May, The World's Greatest Toy Store® is the only U.S. retailer to offer an all-new line of toys based on the movie, making it the ultimate Despicable Me 2 destination. Fans eager to get their hands on the coolest action and interactive figures, plush, games and more, need look no further than Toys"R"Us.

The movie, which arrives in theaters on July 3, is the sequel to the 2010 smash hit Despicable Me, which became the 10th-biggest animated motion picture in U.S. history. Despicable Me 2 promises more laughs with the return of super-villain Gru and his arsenal of gadgets and gizmos, his adorable girls and the unpredictably hilarious Minions.

Toys R Us and Touchrate Elevate the Shopper Experience In-Store through Interactive Digital Tablet Displays

ORLANDO, Fla., May 14, 2013 -- Touchrate, in collaboration with Toys R Us, Inc., has just released interactive sales-assist solutions in select Toys R Us stores. Touchrate tablet and touchscreen devices extend the marketing message in-store, helping shoppers to learn and better select products and brands in the aisle.

Touchrate provides the hardware, dynamic graphics, software, content, installation and maintenance monitoring while Toys R Us suppliers populate the solutions with data and content.

Apple and Touchrate were among the first to introduce this self-help concept to retail with Touchrate's introduction in 2009 and Apple in their retail stores in 2010.

Touchrate touchscreen solutions empower consumers in-store using self-help touchscreen technology with a decision tree of product knowledge, algorithms of peer-like purchases and social sharing. Shoppers make an emotional investment, when they thoughtfully engage, select and decide by touching a self-help sales-assist touchscreen, in exchange for product guidance in-store.

Celebrate the start of spring at Toys"R"Us, Canada's Moonlight Madness sale

Evening event ideal for parents to stock up on great deals just before Easter

TORONTO, March 19, 2013 - With Easter and March Break happening within two weeks of each other, getting a great deal and saving time is the perfect combination for parents and gift-givers looking to fill those baskets and keep their kids entertained. Shopping for spring essentials and cool Easter toys just got easier with the upcoming one night-only Toys"R"Us Moonlight Madness sale on Friday, March 22, featuring incredible deals and savings.

Moonlight Madness will take place at every Toys"R"Us and Babies"R"Us retail location (except Express stores and where prohibited by local by-laws) and online at http://Toysrus.ca. The sales begin in-store at 6 p.m. local time (check your local store for hours) and online at 6 p.m. EST. With featured deals ranging from 30% - 50% off added every hour on everything from toys to baby gear, parents and gift givers are sure to find something for everyone.

March 2013 - Hasbro has released new images and details of their upcoming Jurassic Park 3D action figures:

JURASSIC PARK 2013 PRODUCT INFORMATION

On April 5, 2013, the groundbreaking classic film, JURASSIC PARK will be released in 3D by Universal Pictures in celebration of the 20th anniversary of the original release. Hasbro is excited to bring the JURASSIC PARK 3D film to life in toy form to a new generation of kids, exclusively at Toys "R" Us.

The 2013 JURASSIC PARK line from Hasbro will include the following products:

ACTION FIGURES

JURASSIC PARK DINO BATTLERS Figures
(Approximate Retail Price: $7.99; Ages: 4 & up; Available: April 2013)
In 2013, JURASSIC PARK comes to life for a new generation of kids when it's released in state-of-the-art 3D format. This two-pack of JURASSIC PARK DINO BATTLERS figures delivers the ferocity of the movie dinosaurs in 3-inch size! Each package will include details about each dinosaur's speed, strength and special abilities. Four different two-packs to collect including Velociraptor vs. Tyrannosaurs Rex and Spinosaurus vs. Velociraptor! Each pack sold separately.