Raving Toy Maniac

Moshi Monsters Celebrates Fifth Birthday

LONDON, May 1, 2013 --

- 80m registered users worldwide -

- $250m Total gross retail sales to date across all Moshi products -

Global kid's phenomenon Moshi Monsters™ celebrates its fifth birthday with a special party in London this week.

Parent company Mind Candy will be celebrating the five year success of its hero brand, which has reached milestones including, 80 million registered users and a quarter of a billion (USD) total gross retail sales on all Moshi Monsters products sold globally to date. (This is $250m (USD) total gross retail sales across all Moshi Monsters products - including partners. This is not Mind Candy's revenue.)

Introducing The Bacon University, a new division of outsmART originals

May 2013 - The Bacon University is an institution of higher education that provides academic apparel for pork scholars. Covering the full spectrum of studies from Languages, Athletics, to Sciences, The Bacon University offers something for everyone.

Founded in 2013, the university is deeply embedded in the passion of pork and strives to share that passion with other fellow bacon aficionados across the globe. Each ultra cotton shirt is screen printed with the utmost care and made available for both men and women. The first session begins with six new releases, all in stock and available for immediate shipping.

Enroll now and express your field of study with a great new t-shirt from The Bacon University where our motto is, Frixam Cum Superbia (Latin for "Fried with Pride").

Join The Bacon University alumni through our various social media outlets and keep up to date on new releases, products, and daily bacon news:

Online Store: http://baconuniversity.storenvy.com

DeNA and Hasbro Rollout TRANSFORMERS: LEGENDS Free-to-Play Game for Android, iPhone, iPad and iPod touch

Choose to Protect Mankind as AUTOBOTS or Steal Earth's Resources as DECEPTICONS in the Ultimate TRANSFORMERS Mobile Card Battle Game

SAN FRANCISCO – April 25, 2013 – DeNA Co., Ltd. and Hasbro, Inc. have released TRANSFORMERS: LEGENDS, an action card battle game based on the TRANSFORMERS franchise, on the App Store for iPhone, iPad and iPod touch and on Google Play for Android devices.

TRANSFORMERS: LEGENDS sets players on a war-torn Earth where they will choose to build a team of AUTOBOTS or DECEPTICONS to travel through two adventurous storylines, and battle against one another in intense player-versus-player combat.

Hasbro Rules the Roost This Star Wars Day With High-Flying Angry Birds™ Star Wars® Toys and Games

PAWTUCKET, R.I. (May 1, 2013) - How do you make the greatest pop-culture holiday in the universe even better? Put some birds in it! For the first time since their debut last fall, ANGRY BIRDS™ STAR WARS® toys and games from Hasbro, Inc. are available for all your May the 4th celebratory needs! Released in agreement with LucasFilm and based on the wildly successful mobile game from Rovio Entertainment, ANGRY BIRDS STAR WARS® toys and games are the perfect way for kids and parents to spread their wings and celebrate STAR WARS Day in a whole new way!

May 2, 2013 - (Sponsor Announcement) - Online retailer BigBadToyStore.com has several items of interest to collectors:

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NEW PRE-ORDERS
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FANSPROJECT CA-11 DOWN FORCE
FansProject CA-11 Down Force has just been listed and is priced at $59.99.
http://www.bigbadtoystore.com/bbts/product.aspx?product=FPJ10036&mode=re...

FANSPROJECT CA-12 LAST CHANCE
FansProject CA-12 Last Chance has just been listed and is priced at $59.99.
http://www.bigbadtoystore.com/bbts/product.aspx?product=FPJ10037&mode=re...

MAKETOYS MB-01-C MOBINE PALADIN/CHAOS
This new set comes loaded with parts that can be mixed and matched. It can form a robot with armor, or can be switched into two individual battle vehicles. These can also work with the PCC combiner robots(sold separately).
http://www.bigbadtoystore.com/bbts/product.aspx?product=MKT10011&mode=re...

"MAN OF STEEL" MATTEL MOVIE FIGURES & VEHICLES

TOMY Attempts to Set GUINNESS WORLD RECORDS® title for World's Tallest Toy Train Track

TOMY Master Builder will attempt to set the GUINNESS WORLD RECORDS® title for Tallest Toy Train Track with innovative Chuggington StackTrack™ on Saturday, May 11, 2013, at New York City's Grand Central Terminal

OAK BROOK, Ill., May 1, 2013 -- TOMY, the maker of the innovative Chuggington StackTrack Railway System, announces a GUINNESS WORLD RECORDS® title attempt scheduled for Saturday, May 11, 2013. Chuggington StackTrack is a durable die-cast railway system that enables kids to achieve elevation in toy train play. The Company will be constructing a larger-than-life toy train layout in an attempt to set the record for World's Tallest Toy Train Track. The public is invited to join the excitement, which will be a featured part of the Grand Centennial Parade of Trains in Vanderbilt Hall in New York City's Grand Central Terminal. TOMY's Master Builder, Jason Moreno, will be on site constructing the sky-high layout beginning at 10:00 a.m. until the 1:00 p.m. world record attempt is officially completed.

Cheerios® Serves Spoonfuls of Stories® for the 11th Year to Get Books into the Hands of Children

For the first time, Spoonfuls of Stories® expands to include chapter books for older children

MINNEAPOLIS, April 25, 2013 -- Furthering its commitment to nourish children's bodies and minds, Cheerios® is expanding its Spoonfuls of Stories® to reach older kids for the first time in the history of the 11-year program.

As it has for the past decade, Cheerios® Spoonfuls of Stories® will provide eight million bilingual children's books free inside specially marked cereal boxes. In addition, 3 million chapter books for older children will be included in specially marked boxes of Honey Nut Cheerios® for the very first time.

"Star Trek" Fans Unite: Roddenberry Entertainment Joins Wikia to Launch Ultimate "Star Trek" Fan Portal

Fans to Receive Unprecedented Access to Never Before Seen Materials From Roddenberry Archives

SAN FRANCISCO, April 25, 2013 -- Wikia.com, the world's leading collaborative media company and home to many of the Web's largest social communities, in partnership with Roddenberry Entertainment, today announced the launch of the ultimate, online "Star Trek" community portal. Trek Initiative (http://www.trekinitiative.wikia.com) will offer a gateway for the millions of "Star Trek" fans to gather, collaborate and communicate around everything Trek, as well as secure exclusive content and share local community happenings with one another.

To celebrate the partnership, Wikia will host Eugene "Rod" Roddenberry, the son of legendary "Star Trek" creator Gene Roddenberry and president of Roddenberry Entertainment, as its guest of honor at today's VIP Party at The Paris Club, to kick-off the Chicago Comic and Entertainment Expo (C2E2).

Marvel Select Nightcrawler Action Figure Bamfs into Comic Shops!

May 2013 - Guten tag! If you're anything like us, you learned all of your German (and Russian, and French) from comic books, and the international members of the X-Men were your professors. Today, Diamond Select Toys is shipping their latest 7-inch Marvel Select action figure, the teleporting German acrobat Nightcrawler, to comic shops and specialty stores across the U.S., and it is unglaublich! (That's German for "Incredible.") With 16 points of articulation, he can strike all sorts of dynamic poses, and a wire-poseable tail allows him to hang from the nearest Danger Room obstacle. The figure comes packaged with a purple teleportation base in the Select line's shelf-friendly display packaging. And it will look amazing crouching alongside the rest of your Select X-Men, (bleep) wahr? Check out some action photos below, and pick one up today!

Diamond Select Toys Teams Up with Warner Bros. Consumer Products to Create Collectibles Based on the DC Comics 1960s Batman Classic TV Series

"Sock! Pow! Whap!"

April 2013 - For decades, those words were synonymous with comic books in the mainstream media, thanks to the fan-favorite depiction of comic book images in the DC Comics 1960s Batman Classic TV Series. Today, Diamond Select Toys (DST) is proud to announce it has teamed up with Warner Bros. Consumer Products (WBCP), on behalf of DC Entertainment, to create high-quality collectibles based on the TV classic, including busts and statues.