2012 Toy Fair

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Fashion Angels Expands Monster High Offerings

Monster High™ Fashion Fads Are All The Rage At Toy Fair 2012

New York, NY - (February 12, 2012) - Fashion Angels Enterprises readies scary cool, craft and fashion kits, as it debuts all new items in its line of products licensed from Mattel for Monster High™.

Fashion Angels will unveil all new spooktacular Monster High™ licensed product items at New York Toy Fair 2012 (booth #117), like the Monster High™ Hair Chox, Monster High™ Fashion Sticker Stylist, and Monster High™ Velvet Poster Collection, that will join Fashion Angels' hottest selling product line.

Fashion Angels Enterprises CEO, Mark Miller, said, "We are extremely excited to add to our wildly popular product line for Monster High. The characters are so popular that we have really concentrated on adding some intensely innovative new items that complement the brand's fashion-forward, monster-chic aesthetic."

Jada Toys: Halo 4 Die-Cast Vehicles

JADA TOYS LAUNCHES DIE-CAST VEHICLE COLLECTIBLES BASED ON HIGHLY-ANTICIPATED HALO® 4

What: Jada Toys brings authenticity to fans of Microsoft's successful Halo® series through die-cast vehicles with the introduction of its brand new, officially licensed "Halo" die-cast vehicle line. As part of Jada's line-up, it will introduce a 14 inch "Halo 4" Warthog replica, the largest die-cast vehicle Jada has ever produced.

Vehicles: Jada Toys, known for its high-quality die cast vehicles at affordable prices, will delivery exquisitely-detailed vehicles and characters demanded by casual and hardcore fans of the "Halo" series of video games. The new line will be designed using the unified scale approach, which keeps all vehicles and accessories in scale to each other, preserving the reality of the "Halo" series of video games.

Warthog Replica: The 14 inch "Halo 4" Warthog replica marks the largest die-cast vehicle Jada has ever produced taking its craftsmanship to another level. This massive vehicle will have interactive features making this a must-have for the elite Halo fan.

Power Rangers Samurai Squinkies

Saban Brands & Blip Toys Introduce New Power Rangers Samurai Squinkies

Fans Can Battle Villains and Save the World with the Power Ranger Samurai Squinkies

LOS ANGELES, Feb. 13, 2012 -- Uniting at the 2012 American International Toy Fair, Saban Brands and Blip Toys will showcase the new Power Rangers Samurai Squinkies. Just in time for the debut of the new super-charged season, Saban's Power Rangers Super Samurai premiering Sat., Feb. 18, at 12n/11c on Nickelodeon, the Power Rangers Samurai Squinkies are available now.

Powered-up for their next adventure, Power Rangers Samurai Squinkies are ready to battle rival villains and save the world from evil. There are 3 Power Rangers Samurai Squinkies series to collect from, for a total of 36 characters! Each Squinkies Power Rangers bubble pack features 12 exclusive Power Rangers and villains, and will be available nationwide at major retailers.

Mega Bloks: Halo Universe Metal Series

 Halo Universe Metal Series

Mega Bloks reveals new Halo Universe product line

Introducing Mega Bloks Halo Universe "Metal Series" for 2012

MONTREAL AND NEW YORK, Feb. 14, 2012 - MEGA Brands Inc. showcases the new and groundbreaking Mega Bloks Halo Universe Metal Series from their Boys & Collectors toy category at the 2012 American International Toy Fair in New York City.

The Mega Bloks Halo Universe "Metal Series" collector's line features small scale replica figurines and vehicles inspired by the Mega Bloks Halo construction line. The new action-diecast Halo Universe vehicles include moving parts and add a highly collectible element to the line with their hybrid style and authentic features. Each set in the collection includes a zinc figurine and terrain plates so that fans, builders and collectors alike, can build and display their battle. (age 8+).

Mega Bloks Power Rangers Super Samurai

Mega Bloks Power Rangers Super Samurai

Mega Bloks Power Rangers Super Samurai - Claw Armor

MEGA Brands unveil Mega Bloks Power Rangers Super Samurai for 2012

MONTREAL, QC and NEW YORK, NY, Feb. 14, 2012 - MEGA Brands Inc. unveiled its exciting new line-up of Mega Bloks Power Rangers construction toys at the 2012 American International Toy Fair in New York City.

Toy Industry Trends for 2012

2012 Toy Trends Unveiled by Industry Experts at American International Toy Fair

"Generation App" ... "Glowing Wild" ... "Little Learners" ... "Save 'n' Splurge" Among Key Trends

NEW YORK, Feb. 13, 2012 -- A slate of hot new toy trends for 2012 that keep pace with advancements in the tech world, mirror societal trends and aim to produce well-rounded, lifelong learners were unveiled today by the Toy Industry Association (TIA) at its 109th American International Toy Fair.

After scouring through 100,000+ products now on display at the Jacob K. Javits Convention Center in New York City, TIA's trend experts have laid out a fresh crop of trends that will connect, glow, teach, "WOW" and hit a "high note" with kids of all ages. Significant for 2012 is a resurgence of toys on the higher end of the price scale as well as an influx of educational toys for tots, indicating that post-recession wallets – and families – are expanding.

LEGO Extends Star Wars License for 10 Years

"The Force" Remains With The LEGO Group
- World's leading construction toy manufacturer renews deal to solidify LEGO® Star Wars™ franchise development -

BILLUND, Denmark, Feb. 13, 2012 -- The LEGO Group and Lucasfilm Ltd. today announced renewal of the Star Wars™ licensing deal that, 12 years ago, transformed a construction toy theme into a global entertainment property with strong cross-generational, multi-platform appeal. Fans can look forward to LEGO® Star Wars product and content development for the next 10 years, according to the terms of the deal.

The LEGO Group first acquired the rights to manufacture LEGO toys based on the Star Wars universe in 1999, marking the first time in its global history that the world's leading construction toy manufacturer would represent someone else's story and characters in the LEGO world. What was once considered a licensed novelty is now considered a core LEGO franchise, similar to LEGO CITY, and ranks among the company's global top themes.

JAKKS Pacific: Monsuno Toys & Action Figures

 Monsuno Toys & Action Figures

JAKKS Pacific Debuts Toys for Epic Boys Action Adventure Property, Monsuno at the American International Toy Fair
Toy Fair 2012

MALIBU, Calif -- February 13, 2012 -- JAKKS Pacific, Inc. debuts the much-anticipated toy line based on the original animated entertainment franchise Monsuno™. The comprehensive toy line, featuring innovative, kid-controlled action figures, accessories, combat sets, collectibles, electronics and integrated role play, brings the larger-than-life adventures of the Monsuno animated series into kids' hands.

"The strong reception we have received thus far for Monsuno underscores our belief that Monsuno is poised to become an outstanding world wide boys' action adventure property," said Stephen Berman, President and CEO, JAKKS Pacific, Inc. "We are excited to finally introduce our innovative, action-driven Monsuno toys and the animated series to children all over the world."

Highlights for the Monsuno toy line include:

LEGO Summarizes 2011 US Sales Growth

LEGO Systems Builds on Year-Over-Year U.S. Sales Growth

- 80 years of innovation and brand development make the LEGO brick one of today's most relevant and sought-after toys for the playroom -

NEW YORK, Feb. 13, 2012 -- AMERICAN INTERNATIONAL TOY FAIR -- LEGO Systems, Inc., the American division of the world's leading construction toy brand, achieved year-on-year, double-digit U.S. sales growth in 2011, reaching record levels in consumer sales and market share in 2011.

2011 LEGO Systems U.S. Year-end Highlights (source: The NPD Group U.S. Consumer Panel)

  • Recorded seventh consecutive year of growth in the U.S.
  • Grew U.S. consumer sales +22% to reach $1.33 billion.
  • Increased U.S. total toy market share to 6.2%, up 1.2 share points over 2010, to solidify position as #3 toy manufacturer in America. The company's share of the total U.S. toy market has tripled in five years.
  • Accounted for 80% of Building Sets category sales in the U.S. in a year of increased category competition.
  • Solidified rank as America's #1 preschool construction brand, adding +11 share points to reach 43.5% of the segment

Marvel's The Avengers Colognes & Perfumes

Official Marvel Colognes and Perfume to Launch at TIA Toy Fair in New York

ADS International, LLC introduces line of men's and women's fragrances inspired by this summer's blockbuster movie, Marvel's The Avengers

NEW YORK, Feb. 10, 2012 -- Marvel's The Avengers may not hit theaters until May 4, but thanks to JADS International, LLC (JADS), fans can get an exclusive "whiff" of the much anticipated film. JADS, a company producing fine fragrances worldwide, is debuting their line of Marvel prestige colognes and perfumes at the Toy Industry Association's (TIA) Toy Fair this weekend in New York City. The Avengers Cologne Set, Black Widow Perfume, Infinity Formula for Men, and Mischief Cologne will be available to the public in April in the U.S. and Canada.

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