Raving Toy Maniac

LEGO Systems, Inc. Launches New Constructible Board Game Based on The Hobbit: An Unexpected Journey

- LEGO® Games Celebrates Bringing The Hobbit™ to Life in its Collection of Build-and-Play Board Games with Interactive Giveaway on Facebook -

ENFIELD, Conn., Oct. 2, 2012 -- LEGO Systems, Inc. today announced retail availability of LEGO® Games The Hobbit: An Unexpected Journey, the newest addition to its portfolio of constructible board games based on the film premiering December 14, a production of New Line Cinema and Metro-Goldwyn-Mayer Pictures (MGM). The company will launch a virtual "Roll to Win Giveaway" on the LEGO Games Facebook page starting October 8, 2012.

October 2012 - Funko has announced three POP! Vinyl figures based on The Hobbit: Gandalf, Bilbo Baggins, and Gollum. All three should be shipping to stores right about now.

October 2012 - Funko has announced three Plushies based on The Hobbit: Gandalf, Bilbo Baggins, and Gollum. All three should be shipping to stores right about now.

October 2012 - Funko has announced three Wacky Wobblers based on The Hobbit: Gandalf, Bilbo Baggins, and Gollum. All three should be shipping to stores right about now.

LEGO Systems Celebrates a New Theme Each Day at San Diego Comic-Con

SAN DIEGO, July 11, 2012 -- SAN DIEGO COMIC-CON -- LEGO Systems, Inc., the world's leading construction toy manufacturer, unveils its largest ever San Diego Comic-Con presence with a "theme of the day" calendar of events that celebrates its top licensed properties including LEGO® THE LORD OF THE RINGS™ and LEGO THE HOBBIT™, LEGO Super Heroes, LEGO Star Wars™ and LEGO NINJAGO. LEGO Systems welcomes show attendees with displays of life-size models, first-ever "reveals" of LEGO building sets and limited edition giveaways. In addition, attendees are invited to help "build" a section of its booth each day that features 7.5 feet tall mosaics of Comic-Con favorites at booth #2829 of the San Diego Convention Center, July 12-15.

Warner Bros. Consumer Products Lights Up Licensing International Expo 2012 With Major Content Support For Entertainment Licensing Portfolio

Man of Steel and the Two Films Based on The Hobbit Ignite Film Merchandising Opportunities

BURBANK, Calif., June 12, 2012 -- With an impressive marquee line-up - anchored by three tent-pole films, and highlighted by pop-classic favorites, diverse animated fare and the global expansion of its themed entertainment business - Warner Bros. Consumer Products (WBCP) brings unmatched content support to this year's Licensing International Expo, offering a rich portfolio of entertainment properties for fans around the world. A powerhouse roster of partners and a myriad of programs will help drive the company's licensing, merchandising and retail business in 2012 and beyond.

EAGLEMOSS TO RELEASE PARTWORKS COLLECTIONS FOR THE TWO FILMS BASED ON THE HOBBIT AND THE LORD OF THE RINGS TRILOGY

LONDON – June 11, 2012 - Warner Bros. Consumer Products (WBCP) is proud to announce that it has awarded leading partworks producer Eaglemoss the global licensing rights to develop collections based on The Hobbit: An Unexpected Journey and The Hobbit: There and Back Again, productions of New Line Cinema and Metro-Goldwyn-Mayer (MGM). Under the terms of the deal, the licensee also has the rights to develop products based on The Lord of the Rings trilogy.

Eaglemoss has already successfully launched DC Chess and Figurines Collections and now is extending its relationship with WBCP to develop figurine and chess partworks for the two films based on The Hobbit and The Lord of the Rings trilogy that will launch in Q4 2012.

WARNER BROS. CONSUMER PRODUCTS PARTNERS WITH WETA WORKSHOP FOR COLLECTIBLES FROM THE UPCOMING HIGHLY ANTICIPATED FILMS, THE HOBBIT: AN UNEXPECTED JOURNEY AND THE HOBBIT: THERE AND BACK AGAIN

- New merchandise slated for October 2012 -

WELLINGTON, New Zealand and Burbank, CA – June 05, 2012 – Warner Bros. Consumer Products and Weta Workshop announced today a partnership under which the innovative design company will develop and market a wide range of authentic prop replicas, collectibles and merchandise based on the upcoming films, The Hobbit: An Unexpected Journey and The Hobbit: There and Back Again, productions of New Line Cinema and Metro-Goldwyn-Mayer (MGM). The licensing agreement grants Weta access to the library of characters, settings, and stories for the two films. The first products in the collection will be unveiled at San Diego Comic-Con at the Weta booth (#3513B) in July 2012, along with a limited number of exclusive pieces that will be available for purchase.

Warner Bros. Interactive Entertainment Reveals Guardians of Middle-earth, an Authentic Multiplayer Online Battle Arena Game for Console Systems

Debuting Exclusively on Xbox LIVE Arcade and PlayStation Network in Fall 2012

BURBANK, Calif. -- May 30, 2012 -- Warner Bros. Interactive Entertainment today announces Guardians of Middle-earth, a new multiplayer online battle arena (MOBA) game developed by Monolith Productions, set to debut in fall 2012 exclusively for Xbox LIVE® Arcade for the Xbox 360® video game and entertainment system from Microsoft and PlayStation®Network. The game will feature tie-ins to the upcoming The Hobbit: An Unexpected Journey motion picture, directed by Peter Jackson and a production of New Line Cinema and MGM.